![]() The former is “the fastest growing label in terms of new artists,” the involved parties have relayed, whereas Vicor is said to possess “the oldest and richest back catalogue in the Philippines.” ![]() A subsidiary of Viva Holdings, Viva Music and Artists Group itself encompasses divisions including Viva Records and Vicor Music. Paris-headquartered Believe and VMAG unveiled their just-finalized pact via a formal release this morning. Photo Credit: Michael Buillerey Days removed from its acquisition of South Indian film-soundtrack label Think Music, Believe has purchased a 15 percent interest in Viva Music and Artists Group (VMAG), “the leading label in the Philippines.” Manila, Philippines, as seen from Fort Santiago.
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